Inter-View Partners (IVP) France
Your specialist for qualitative fieldwork
In modern market research today, we observe two main trends:
- On the one hand, there is an increasing need for a fast turnaround, whereby large amounts of information needs to be treated in a minimum amount of time. Hence the emerge of iweb-based studies.
- On the other hand, there is still a strong necessity for sensitive in-depth explorations. Most fieldwork agencies are still reliant on the tradition of large quantitative face-to-face interviews and struggle with the new situation.
Inter-View Partners was founded to serve your needs for qualitative fieldwork services in this demanding environment. Our team of specialized moderators and project managers is at your service.
